Doing Social empowers and enables disadvantaged communities and students to further their ambitions to become frugal social innovators – and make a decent living from it.


Welcome to our new website which we are continuing to develop over the next few months. To receive updates and details of events and opportunities, please subscribe to our mailing list and also connect with us on social media. If you have any queries or would like to explore how we can collaborate, please get in touch, we would love to hear from you. 


Doing Social designs powerful experiences, resources and spaces to enable inclusive innovation, giving people from disadvantaged backgrounds access to opportunities they need to progress innovative and frugal ideas effectively, including chances to co-create with others, for better, stronger outcomes that leads to their improved lives.

Our aim is to help level the playing field for aspiring social innovators from underprivileged backgrounds, by creating better chances and opportunities to participate and thrive in the social innovation space so they can achieve their social change goals, make a decent living and improve their life chances.

We believe that collaboration, co-creation and innovation based on frugal, lean and clean principles are key to achieving sustainable social change in communities and improved life chances for innovators; therefore these ‘success factors’ as we see them, are central to our thinking, the opportunities that we create and our own business model.

We will pilot and test our products over the coming months and invite organisations who are interested in testing these new ideas within their own programmes, communities or spaces to get in touch with us.


Framework for Inclusive Innovation

How inclusive are your projects and programmes? We can help you to develop practice to improve access, reach and involvement of people from disadvantaged backgrounds in the co-creation of frugal ideas and innovation which tackles their unmet needs. We also plan to develop a capacity building toolkit.


Frugal Social Innovation Festival

These are open free festivals showcasing the very best frugal social innovation which has been created within communities and universities, to provide inspiration to aspiring innovators and offer spaces both to learn and to co-create frugal social innovation.


From Project J which develops and shares relatable stories to inspire action, to ICOLAB that provides a space for crowdsourcing ideas and for co-creation, through to an interactive game that takes you on frugal innovators journeys; we are creating the tools and resources that will inspire, enable and support frugal innovators to change their world.

Learning Experiences

We design empowering workshops, university courses, masterclasses and events targeted at disadvantaged communities and students, to develop their capacity to co-create frugal innovation that can improve quality of life.

Interested in piloting or sponsoring a project?


Resources and spaces to help you co-create and collaborate with others. (Coming Soon).


Share your frugal innovation story to inspire others and promote what you do.


Help us turn case studies into inspiring stories of journeys to frugal social innovation which we will publish.


Pilot and test frugal social innovation projects or suggest another collaboration.


Sponsor a project, get involved and promote your brand.